Since launching the Rabo Cycling Plan in 1995, the Rabobank Cycling Team has spearheaded Rabobank’s positioning within professional cycling. In preparation for the Tour de France 2011, Ping-pong Design (Rotterdam) has revitalized the team’s look and feel, ranging from helmets to fleet.
Wednesday, December 1, 2010
Friday, August 20, 2010
Ping-pong Design Might Have Best Idea in The Netherlands
The Rotterdam studio is stuck in limbo between anticipation and anxiety these days, as it has come to the attention of senior management that an intern might have the best idea in the Netherlands.
The intern, known as Talia K. has promised to do for shoes what TetraPak has done for milk. Much effort has been put into finding out whether the idea will be realized, but Talia has signed a non-disclosure agreement with the producers of the television show “Netherland’s Best Idea”, and won’t budge.
The intern, known as Talia K. has promised to do for shoes what TetraPak has done for milk. Much effort has been put into finding out whether the idea will be realized, but Talia has signed a non-disclosure agreement with the producers of the television show “Netherland’s Best Idea”, and won’t budge.
Thursday, August 19, 2010
Ping-pong Design wins Typographic Excellence Award
TDC is the leading international organization supporting excellence in typography since it was founded in 1946. The jury consists of leading authorities in type design, and includes Gail Anderson (Spotco, New York); Gary Munch (Munchfonts); Daniel Pelavin and Doyald Young.
The winning entry is ping-pong Design’s latest poster for Drang Theater in The Hague, for the production of Nieuw Loevestein. The play deals with the miraculous survival of a cast-away, stuck on a deserted island after being thrown from his private yacht by a band of pirates (with nothing to sail in but his watertight Samsonite).

The visuals come from the hallucinatory mind of our protagonist; a whole fish as a message in a bottle. The award-winning typography is a handwritten reinterpretation of a famous brand of rum (see if you can spot which one).
The winning entry is ping-pong Design’s latest poster for Drang Theater in The Hague, for the production of Nieuw Loevestein. The play deals with the miraculous survival of a cast-away, stuck on a deserted island after being thrown from his private yacht by a band of pirates (with nothing to sail in but his watertight Samsonite).

The visuals come from the hallucinatory mind of our protagonist; a whole fish as a message in a bottle. The award-winning typography is a handwritten reinterpretation of a famous brand of rum (see if you can spot which one).
Wednesday, June 24, 2009
Ping-pong Design Introduces Seal of Authenticity
Starting today, ping-pong Design introduces a seal of authenticity on all services rendered by their studios in Rotterdam or Copenhagen. The reason for the measure is a drastic increase in plagiarism over the last two years.
Previously only ping-pong’s work for clients was copied, at one point making the studio among the most plagiarized in the world. But recently an increasing number of foreign knock-off design studios have left disappointed clients in their wake.
According to studies by the International Chamber of Commerce counterfeit goods make up 5 to 7% of world trade, and the same tendency is now appearing in the service sector. Currently you’ll easily find ping-pong design studios on 5 continents. Unfortunately, most are fakes.
Over the past months ping-pong has invested in a system that provides clients with a higher degree of security when dealing with design studios named ping-pong. Barry de Bruin explains “ping-pong can never be copied, but imitation can confuse clients”.
Previously only ping-pong’s work for clients was copied, at one point making the studio among the most plagiarized in the world. But recently an increasing number of foreign knock-off design studios have left disappointed clients in their wake.
According to studies by the International Chamber of Commerce counterfeit goods make up 5 to 7% of world trade, and the same tendency is now appearing in the service sector. Currently you’ll easily find ping-pong design studios on 5 continents. Unfortunately, most are fakes.
Over the past months ping-pong has invested in a system that provides clients with a higher degree of security when dealing with design studios named ping-pong. Barry de Bruin explains “ping-pong can never be copied, but imitation can confuse clients”.
Friday, May 1, 2009
Flattering plagiarism
When we created the visual identity for Sprunk-Jansen, we had a clear ambition of making something sexy. So we weren’t too surprised when it turned up on bed sheets and linen last week. The linen, featuring the Sprunk-Jansen butterfly (from the products Masculine and Feminine), is manufactured by Lithuanian Keblikas, and sold through their webshop.

Became this...

In ping-pong’s opinion they got the colors a bit wrong, and the leopard texture is a bit over the top. Next time we encourage the folks at Keblikas to give us a call before copying our work. We’ll gladly supply you with the sufficient files and color codes.

Became this...

In ping-pong’s opinion they got the colors a bit wrong, and the leopard texture is a bit over the top. Next time we encourage the folks at Keblikas to give us a call before copying our work. We’ll gladly supply you with the sufficient files and color codes.
Wednesday, April 1, 2009
New identity and product portfolio for Lifeguard
Rotterdam: Lifeguard is specialized in occupational health management. Their method combines monitoring employee health while educating and coaching towards a higher degree of well-being at work. The result can be seen on the bottom line: healthier, happier, and ultimately, more efficient staff.
On May 1st Lifeguard unveils their new visual identity, created by ping-pong Design. The identity is based on Lifeguard’s brand position as the Sherpa of the corporate mountain.
The key ingredients in the new identity are the body (physical), the heart (emotional), and the mind (intellectual). By combining these elements, the logo becomes a portrait of the organization, but also displays a simplified version of the services provided by Lifeguard.
In order to differentiate Lifeguards services and communicate a ‘no nonsense’ approach, ping-pong helped define and name an entire product range. And each product was given its own icon complementary to the visual language of the logo.
On May 1st Lifeguard unveils their new visual identity, created by ping-pong Design. The identity is based on Lifeguard’s brand position as the Sherpa of the corporate mountain.
The key ingredients in the new identity are the body (physical), the heart (emotional), and the mind (intellectual). By combining these elements, the logo becomes a portrait of the organization, but also displays a simplified version of the services provided by Lifeguard.In order to differentiate Lifeguards services and communicate a ‘no nonsense’ approach, ping-pong helped define and name an entire product range. And each product was given its own icon complementary to the visual language of the logo.
Friday, March 6, 2009
ping-pong Design hires treasure hunter
ping-pong Design today announced that Martin Elneff has been named creative interactive strategist. Elneff will be responsible for the development of interactive concepts and long-term online strategies for ping-pong’s existing clients.
Elneff comes from a position as Senior Consultant and CEO of Copenhagen based web-agency VERK, where he has doubled annual turnover for the last three years. He has a thorough understanding of the merging of mediums, as his background is within the film industry – producing commercials and TV-formats. In 2006, Elneff expanded VERKs geographical reach with a Balkan office in Sarajevo. Thus, he brings in hands-on expertise in offshore IT-outsourcing.
Elneff comes from a position as Senior Consultant and CEO of Copenhagen based web-agency VERK, where he has doubled annual turnover for the last three years. He has a thorough understanding of the merging of mediums, as his background is within the film industry – producing commercials and TV-formats. In 2006, Elneff expanded VERKs geographical reach with a Balkan office in Sarajevo. Thus, he brings in hands-on expertise in offshore IT-outsourcing.
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